School & Classroom Supplies, Furniture, and Equipment


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Mindware - Brainy Toys for Kids
Summary: Creator, manufacturer, and distributor of Brainy Toys for people of all ages.

MindWare is a creator, manufacturer, and distributor of Brainy Toys for people of all ages. The diverse product line includes games, puzzles, brainteasers, arts and crafts activities, mysteries, mazes and more. Mindware’s goal is to place high quality toys that teach and entertain into the hands of children and adults. Over the years, MindWare games have won many prestigious awards, including Mensa Select, Parents’ Choice and the Spiel des Jahres in Germany. Mindware.com - Brainy Toys for Kids of All Ages

Founder Jeanne Voigt started MindWare in 1990 with a small retail store in the Uptown area of Minneapolis. From there, the company has evolved into the largest cataloger in its segment, mailing to consumers and educators throughout the United States. MindWare is also a web retailer and distributor, selling its MindWare line to 2,000 retailers in the US and to distributors in over 20 countries worldwide.

Over the years, MindWare has been dedicated to providing children with high quality educational products. MindWare has also developed its own Brainy Toys for Kids of All Ages. Their first product, Bella’s Mystery Deck, which debuted in 1997, is still a best seller a decade later.